Dark Horse Comics | Experiential Campaign

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SCAD Student Work

Copywriter: Griff McLaughlin

Technology Strategist: Vedika Bhasin

Dark Horse on Wheels, a mobile comic shop.

Bringing Hellboy and the depths of hell to a city near you.

@DarkHorseonWheels

User Generated Content.

Dark Horse Comic on wheels hashtag and handle.

Dark Horse Smart Comic.

Putting the reader in the setting of their desired Dark Horse Comic with the help of smart lights and speakers.

QR Codes on cover of the comic allow for an easy transition.